Beautyworld Middle East, the Middle East’s largest Beauty and Wellness Products Exhibition, will be held on October 27-29, 2025. Held annually since 1996, the 26th edition of the fair will present everything about beauty and health to visitors as the 26th edition.

Taking place at the Dubai World Trade Centre, the exhibition is recognized as the world’s leading international exhibition for beauty products, accessories, fragrances and wellness in the Middle East region. It is a great platform for the industry professional and companies to network, establish new business contacts and to explore the latest trends, products and services in the industry.

There is beauty in Beautyworld Middle East 2025

Beautyworld Middle East is one of the largest international trade fairs for the beauty and wellness industry in the Middle East. It is held annually in Dubai, United Arab Emirates. The exhibition features exhibitors from around the world showcasing a wide range of beauty and personal care products, including cosmetics, hair care, fragrances, skincare, spa and wellness products, and more.

There are several reasons why one should not miss Beautyworld Middle East:

Networking opportunities: The event provides an excellent opportunity for industry professionals to network with other companies, suppliers, and manufacturers in the beauty and personal care industry.

Discover new products and trends: It is a great place to discover new products, trends and services in the beauty industry. The exhibition features a wide range of products and services from around the world, which allows visitors to keep up to date with the latest developments in the industry.

Business opportunities: Beautyworld Middle East is an ideal platform for companies to showcase their products and services to a large and diverse audience of industry professionals, including manufacturers, distributors, retailers, beauty salon and spa owners, and other buyers.

Educational seminars and workshops: The fair features a variety of educational seminars and workshops focused on the latest trends and developments in the beauty industry, which can help visitors stay informed about industry-related topics and gain new insights.

Location: Dubai is a popular tourist destination, so it can be a great opportunity to combine business with leisure.

Overall, Beautyworld Middle East 2025 is a must-attend event for anyone in the beauty and personal care industry looking to stay informed about the latest trends, products and services, and meet with key industry players.

Statistics of Beautyworld Middle East

Beautyworld Middle East 2024

Held at the Dubai World Trade Centre, Beautyworld Middle East 2024 hosted industry professionals as an innovative and inspiring event bringing together the beauty, hair, fragrance, and wellness sectors.

  • The event featured over 1,900 participating companies.
  • Among the participants were 250 new exhibitors.
  • The fair brought together exhibitors from 60 different countries.
  • Products displayed in 16 halls were presented across nine different segments.
  •  The event area was expanded by 14%, adding two new halls.
  • The fair was visited by approximately 70,000 industry professionals.
  • The “Quintessence The Art of Perfume” section showcased exclusive collections of niche perfumes from over 40 creative brands.
  • The Next in Beauty Conference hosted 21 free sessions with more than 40 speakers over three days.
  • The “Beautyworld Middle East Awards 2024” honored outstanding individuals and products in the industry across 17 categories. New categories included Men’s Grooming Product of the Year, Personal Care Product, Cosmetic Product, Skincare Product, and Hair Product.
  • Organized for the first time, BeautyLIVE! introduced innovative techniques in the hair and makeup industries to professionals through live stage demonstrations.

2022 statistics,

  • 1200 participants from 60 countries registered.
  • It took place on an area of 1290 m².
  • Europe was geographically dominant with 73% Germany, 28% France, 23% Spain and 21% Turkey participants.

2021 statistics,

  • 891 exhibitors,
  • 31,410 visitors participated.
  • The fair was spread over an area of 315 m².

2019 statistics,

  • 62,000 square meters,
  • 44,256 visitors from 138 countries,
  • There were 1,803 exhibitors from 68 countries.
  • 1,643 of the exhibitors were foreign and 160 were local companies.

2018 statistics,

  • 32,000 square meters net area,
  • 1,738 participants from 62 countries,
  • 36,693 visitors from 143 countries were recorded.

Take Your Place in the Beauty Trade Show with the Advantages of DixiFuar

Beautyworld Middle East is presenting the opportunity of discovering the latest trends while lead the way to the new markets and customers. DixiFuar is organizing everything for you in details to help you to take your place and its advantages in the fair. Choose one of the tour packages DixiFuar offers and do not miss the chance of unique opportunities!

Beautyworld Middle East 2025 will be held on October 27 - October 29, 2025. Contact Dixifuar for tour programs

Information About Beautyworld Middle East

Exhibition NameBeautyworld Middle East
Date27-29 October 2025
CountryUAE
CityDubai
VenueDubai World Trade Centre
Venue AddressSheikh Zayed Rd - Trade Center 2 – Dubai
Exhibition WebsiteClick Here
E-mail of Exhibitionbeautyworld@uae.messefrankfurt.com
OrganizerMesse Frankfurt Middle East GMBH
E-mail of Organizerinfo@uae.messefrankfurt.com
SectorsPersonal Care and Cosmetics
Product GroupsNourishing Cosmetics, Decorative Cosmetics, Personal Care Products, Cosmetic Technical Devices, Perfumes, Organic Cosmetics, Medical Cosmetics, Permanent Makeup Products, Foot Care Products, Pedicure Devices, Health Shoes, Nail Design and Care, Solarium Systems, Solar Cosmetics, Solarium Accessories, Health and Therapy Devices, Aqua Health, Aroma Therapy, Spa Treatments, Cosmetic Raw Materials, Cosmetic Accessories, Brushes, Applicators, Skin Care Products
Exhibition Space-
Number of Exhibitors at the Last Exhibition1,803
Number of Visitors at the Last Exhibition44,256
FrequencyAnnual
Ticket PricesNot Known Yet
Distance of Venue from the City3,5 km
Exhibition in Social MediaFacebook
Instagram
X
YouTube
Sectoral Associations and Chambers of CommerceIFSCC (International Federation of Societies of Cosmetic Chemists), PCPC (Personal Care Products Council), CEW (Cosmetic Executive Women), European Cosmetics Association (Cosmetics Europe)
Sectoral JournalsBeauty Turkey, Cosmetics & Toiletries Magazine, Beauty Packaging Magazine, Global Cosmetic Industry Magazine

Frequently Asked Questions About the Beautyworld Middle East

How can I access the Beautyworld Middle East 2025 exhibitor list?

The list of Beautyworld Middle East 2025 exhibitors has not yet been announced. If you want to reach the exhibitor list of the last organized 2023 exhibition, please click here.

When will the Beautyworld Middle East 2025 exhibition take place?

The exhibition will be held between October 27-29, 2025.

Where will 2025 Beautyworld Middle East exhibition take place?

The show will take place at the Dubai World Trade Center, the city’s most popular exhibition venue.

How can I get to the Beautyworld Middle East exhibition venue?

Dubai World Trade Center is accessible by metro and taxi, and DixiFuar offers special exhibition transfers for exhibitors and visitors from some hotels.

What are the hotels within walking distance of Beautyworld Middle East exhibition?

Ibis Dubai World Trade Center and Novotel World Trade Center are hotels located in the exhibition area, while Sheraton Grand Dubai, Crowne Plaza Dubai, The H Hotel Dubai, Nassima Towers, Ascot Park Place are a short walk away.

How can I get a Beautyworld Middle East 2025 exhibition ticket?

Click here for more information about the tickets of Beautyworld Middle East.

What should I do to book a stand at the Beautyworld Middle East 2025?

Click here for the form to fill in to apply for a stand.