InterCHARM Moscow is an international exhibition for the beauty and cosmetics industry held every year in Moscow, Russia. InterCHARM Moscow starts on 15 October and ends on 18 October 2025. One of the biggest international beauty and cosmetic exhibitions will be held at Crocus Expo,

Moscow. The beauty extravaganza serves as a great platform to meet the global beauty industry as well as from Russia and CIS regions.

InterCHARM serves as a comprehensive platform for companies in the beauty, cosmetics, and personal care sectors to showcase their latest products, services, and innovations. A wide range of sectors come together at the beauty fair including cosmetology and aesthetic medicine, perfumery, fragrances, salon & spa equipment, nutriology, supplements, and many more. It is an ideal platform to meet the global beauty and cosmetics community, as well as for learning the latest market trends.

Meet and Greet The Beauty and Cosmetics Industry at InterCHARM Moscow 2025

The global beauty and cosmetics industries are one of the most flourishing and rapidly growing industries in the world. They generate over $100 billion in revenue worldwide with skincare as the dominating sector, having 42% of the market share. Major beauty and cosmetic markets include the USA, China, South Korea, Germany,France, Japan, and Brazil. However, there is a growing demand in regions such as Southeast Asia, and the Middle East as well.

Attending InterCHARM is an ideal opportunity to enter the Russian beauty market and expand your business geography. Representatives from 83 regions of Russia participated in the 2022 InterCHARM Exhibition. At the same time, the event also hosts international beauty businesses from all over the world for visitors to have a global experience. The exhibition offers a glimpse into the current and upcoming beauty trends. Visitors can explore new ingredients, formulations, packaging designs, and marketing strategies shaping the industry. This information can be valuable for established and emerging professionals, retailers, and entrepreneurs in the beauty market.

2025 InterCHARM Moscow Trade Exhibition has a number of special categories at the event. They include:

Green Valley: In this section, you can find cosmetics that are sourced through environmentally friendly and sustainable practices.

NailCHARM: This section focuses mainly on nail care, manicure, pedicure, and nail art. It will bring together professional nail artists, beauty salon owners, nail brands, and industry professionals.

La Niche (Perfumery): It refers to unique and original products that are exclusive produced for a specific target audience. You can find special and limited-edition fragrances and perfumes in this area.

R-Beauty: In this section, local Russian businesses display their beauty and cosmetic product ranges. The main focus in this category will be on Russian beauty rituals, traditions, and products. R-Beauty features products with natural and organic ingredients. In this area, you can find products and services inspired by the local beauty traditions of Russia.

Nutritional Supplements: This is the section that will offer nutritional supplements that can be used for different purposes such as supporting skin health, strengthening hair and nails, and reducing the effects of aging.

HairCHARM: In this section, expert hair designers will present their different approaches to hair care and styling.

InterCHARM Moscow Statistics

InterCHARM 2019 Statistics,

  • The total number of visitors was 71,686.
  • The total number of exhibitors was 1110.

InterCHARM 2022 Statistics,

  • More than 36,000 visitors from 83 regions of Russia and 37 other countries participated in the event.
  • 38% of visitors were from the healthcare and cosmetics industry.
  • More than 400 participants exhibited their innovations in various beauty sub-sectors.
  • 40% of the visitors were senior professionals, whereas, 83% were decision-makers and influencers.
  • 86% of the attendees said they would like to attend the next fair as well.
  • 73% of the visitors made new connections and 88% disclosed that the fair met their expectations.

InterCHARM 2024 Statistics,

InterCHARM Moscow 2024, held from October 9-12 at Crocus Expo in Moscow, became the largest edition in its history.

  • The event welcomed over 70,500 professional visitors.
  • Visitors included distributors, wholesalers, retailers, and beauty salon owners from Russia and 30 neighboring countries.
  • The exhibition featured over 1,400 participants from Russia, Belarus, Kazakhstan, China, Turkey, Korea, the UAE, France, India, Pakistan, Egypt, Italy, Israel, Kyrgyzstan, Vietnam, Japan, Spain, and Saudi Arabia.
  • The fair occupied seven halls, covering the entirety of Pavilion 2 at Crocus Expo.
  • In 2024, cosmetics and perfume production in Russia recorded 16% growth.
  • During the same period, cosmetics consumption in the country increased by 19%.
  • More than 500 Chinese companies showcased their latest products at the exhibition.

InterCHARM Moscow 2024 continued to serve as a vital platform for discovering the latest innovations in the cosmetics and beauty industry, establishing new business connections, and keeping up with global developments in the sector.

InterCHARM Moscow Fair Exhibitors List

The exhibitor list of InterCHARM Moscow Exhibition scheduled to be held on 15-18 October 2025, has not yet been announced. Click here to take a look at the list of 2023 exhibitors of the latest InterCHARM, featuring a large number of Russian and international companies. More than 400 exhibitors from around the world participated in the exhibition. More than 400 exhibitors have participated from various parts of the world.

Experience Innovation in the Beauty World at InterCHARM Moscow with DixiFuar

InterCHARM is one of the most eminent business platforms for the beauty and cosmetics industry in the world. It takes place every year in Moscow with key industry professionals in attendance. DixiFuar can be your travel guide if you are interested in taking your beauty entrepreneurship to the next level. Our tour packages are designed to give you maximum comfort during your trip. Our tour packages include everything from flights to hotels as well as airport transfer.

interCHARM Moscow Fair 2025 Russia

Information About InterCHARM Moscow

Exhibition Name in EnglishInterCHARM Moscow
Exhibition Name in TurkishUluslararası Parfümeri ve Kozmetik
Dates15-18 October 2025
CountryRussia
CityMoscow
Exhibition VenueCrocus Expo
Exhibition Venue AddressMezhdunarodnaya Ulitsa, 16, Krasnogorsk, Moscow Oblast, Russia, 143401
Exhibition WebsiteClick Here
Exhibition E-mailnato.chumburidze@expovr.ru
roza.deberdeeva@expovr.ru
OrganizerExpoVisionRus
Organizer E-mailinfo@expovr.ru
SectorBeauty and Cosmetics
Product CategoriesCosmetics; Makeup Cosmetics, Beauty Tools and Accessories, Perfume and Fragrance, Health Food and Food Supplements, Household Chemistry, Hairdressing, Makeup, Eyebrow and Eyelash, Makeup Decorative Items, Tools and Consumables, Equipment and Technology, Personal Care Cosmetics, Equipment and Specialty Furniture, Professional Clothing and Accessories, Business Services; Equipment for Salons, Clinics, Spa; Indoor Fragrances, Aromatherapy, NailSharm, Gels; Nail, Hand and Foot Care Products, Organic Cosmetics Division, R-Beauty, Cosmetics and Perfumes from Russian Manufacturers, Nutrition Science and Supplements, Vitamins, Supplements, Healthy Foods, Oils, Production and Packaging, Contract Manufacturing, Laboratory Services, Quality Certification and Control , Household Chemicals, Cleaning and Detergent Products, Air Fresheners, Cleaning Powders and Gels, Auto-Cosmetics, Animal Care Products
Number of Exhibitors at the Last Exhibition400+
Number of Visitors at the Last Exhibition36,000+
Exhibition FrequencyAnnual
Entrance Ticket PricesInformation Not Available Yet
Distance Of The Exhibition Ground From the City21 km
Exhibition on Social MediaInstagram
X
YouTube
Sectoral Associations and Chambers of CommerceBPRO (Beauty Professionals Association), Professional Beauty Association, IBITA (International Beauty Industry Trade Association), IBA (Independent Beauty Association), ABIC (Aesthetic Beauty Industry Council), Cosmetics Europe
Sectoral Journals Global Cosmetics News, Cosmetic Trade Publications, The Beauty Business Magazine, Journal of Cosmetic Science

Frequently Asked Questions About InterCHARM Moscow

How can I see the InterCHARM Moscow Exhibitors list?

The InterCHARM Moscow 2023 Exhibitors list is available here. Many key Russian and international companies will be participating this year.

When will InterCHARM Moscow 2025 take place?

InterCHARM Moscow 2025 is scheduled to be held from 15 to 18 October.

Where will InterCHARM Moscow 2025 be held?

InterCHARM Moscow 2025 is scheduled to take place at Crocus Expo, Moscow, Pavilion 3, Halls 13, 14, and 15.

How can I reach Crocus Expo, Moscow?

Since Crocus Expo is located centrally, there are various modes of transportation that you can use. You can use the metro and get off at Myakinino station and take exit 2 to get closer to the exhibition grounds.

Which hotels are within walking distance of Crocus Expo Exhibition Grounds?

Crocus Expo is a 25-minute drive from Sheremetyevo Airport and the city center. You can reach the fairground in 9 minutes by taxi or private car from The Rooms Boutique Moscow Hotel. The Golden Ring Hotel is 2 minutes away from the Smolenskaya metro station, so you can travel easily via the metro. From Imperia City Hotel, you can reach Vystavochnaya metro station with a 2-minute walk, and from here you can easily go to every part of the city, including the exhibition grounds.

How can I get an exhibition ticket?

Visitor registration for the fair will start soon and you have to fill out a preliminary form.

What should I do to book a stand at the exhibition?

Booth registrations of InterCHARM Moscow 2025 has not yet been started.